By Helen Gilbert2021-05-25T11:23:00+01:00
Source: Getty Images
National Doughnut Week is calling on bakers to get involved as it gears up to celebrate its 30
th anniversary.
The event, which raises money for brain injury charity The Children’s Trust, was cancelled in 2020 due to Covid-19 but will return this year from the 10 to 18 July.
It was founded by Christopher Freeman, co-owner of Dunns Bakery, who was first inspired to hold the fundraising week in 1992 after watching a harrowing report on the Ethiopian famine which motivated him to use his craft to help those in need.
Over the past three decades, National Doughnut Week has raised a total of £972,256 for charitable causes, including £437,187 for The Children’s Trust, which provides specialist rehabilitation, education and community services across the UK for children and young people with brain injury and neurodisability.
New dates have been announced for National Doughnut Week 2021.
Originally due to take place from 8-16 May, the charity event has been pushed back to 10-18 July.
The celebration of doughnuts aims to raise funds for The Children’s Trust – the UK’s leading charity for children with brain injury – through the sale of the sweet treats.
Bakers who register for the week will receive a pack of promotional materials from sponsor CSM Bakery Solutions to help them raise as much money as possible.
The initiative, which was established 30 years ago by Christopher Freeman, co-owner of Dunns Bakery, raised £32,000 in 2019 for the trust which provides specialist rehabilitation, education and community services across the UK for children and young people with brain injury and neurodisability.