Posted on May 10, 2021
BUSINESS IMPACT PRESS RELEASE
Napa, CA Business Impact developed Tradeparency as an answer to one of the biggest challenges wineries and wine importers face in today’s market pricing.
With years of experience helping wineries and wine importers use their data to unlock business intelligence and make better, more informed decisions, Business Impact continually saw customers struggling to identify all their true pricing metrics, cover the gap in third-party depletion data, and manage the full-circle of their pricing needs.
“Pricing is a top concern for everyone in wine, and not having full visibility on spend and pricing across promotions, distributors, and markets makes it difficult to understand profitability,” says Doug Hoogervorst, President at Business Impact. “It’s not only a common problem for our clients, but it’s also a concern across the entire industry. As we helped our customers find ways to use their data more effectively, we
Business Intelligence and Data Masters Use Technology to Solve Major Wine Industry Pricing Challenge
iCrowd Newswire
07 May 2021, 01:09 GMT+10
Napa, CA Business Impact developed Tradeparency as an answer to one of the biggest challenges wineries and wine importers face in today s market - pricing.
With years of experience helping wineries and wine importers use their data to unlock business intelligence and make better, more informed decisions, Business Impact continually saw customers struggling to identify all their true pricing metrics, cover the gap in third-party depletion data, and manage the full-circle of their pricing needs. Pricing is a top concern for everyone in wine, and not having full visibility on spend and pricing across promotions, distributors, and markets makes it difficult to understand profitability, says Doug Hoogervorst, President at Business Impact. It s not only a common problem for our clients, but it s also a concern across the entire industry. As