with feedback to help you drive safer. giving you the power to actually lower your cost. unfortunately, it can t do anything about that. now that you know the truth. are you in good hands? next tonight, black friday is fast approaching, and from toys to tvs, rebecca jarvis with the secrets to save you more money. reporter: tonight, countdown to thanksgiving. which also means just hours away from doorbuster deals. light it up black friday black friday light it up reporter: shoppers already lining up, but you may not have to. in 2018, it s all about the online doorbuster. you don t have to get up and out of the house really early. you just have to get up, stay in your pjs and shop before dawn breaks. reporter: tv on your wish list? thanksgiving and black friday are your best bets for budget tvs. but if you re looking for a mid-range or high-end variety,
industry in general? one thing this small business can do is personalized service. they don t have a marketing budget or door buster that can give away product to get someone in the door so they have to create that connection with the consumer, that relationship with the client walking in the door specializing whether it is food products, specializing services they supply, creating that relationship as i call it that the last throughout the year. laura: social media helping. small business can be more competitive. in the old days they were disadvantaged. they have a good competitive advantage. laura: $112 million spent last year, incredible growth, we hope to see more of that. we have to keep it going, get out and shop local. laura: you believe and go shopping. i will look forward to hearing
sign up for outage alerts at pge.com/outagealerts. together, we re building a better california. the black friday shopping rush is on. big retailers are trying to lure customers into their stores with door buster deals as always. hard core holiday bargain hunters are turning out, but the jam packed stores, long lines and frenzied shoppers that we traditionally see are not there. what s going on? tech ko respondents are looking at the shopping trends. inside the store at target in jersey city, new jersey. there are people back there and maybe it s not jam packed.
jillian: i feel like amazon is going to take over the world. they have different deals every hour on black friday. how do other retailers compete with a giant like that. still sell more if you can get the people in the door. the goal obviously is to get people. in they have the door buster. trying to get people in the door. a lot of people like we were talking about earlier. they just don t want to fight the traffic and crowds. freezing cold outside. people don t want to do it. jillian: freezing cold, traffic and the crowds. also the stress, your time. i feel like nowadays people don t want to give up their time to do that when you can just do it on your phone or computer. that s right. there is something missing when you are shopping online. like there is something fun when you are out looking. jillian: i don t know, sometimes that s not fun. well, you know, years and years ago, that s what we used to do. you go out. did you go to lunch. shop have a glass of wine and go to dinne
head start and they re already going inside and the best door buster deals start at 6:00 here at walmart and a pushback to a lot of stores closing on thanksgiving and yet, walmart, kmart, macy s, all doubling because they see it as an opportunity despite the fact that last year, thanksgiving day sales were actually down 12.5% and it s been a soft retail year. so walmart and retailers saying, come on in, spend money and help us with our bottom lines, craig. one of the top bargains? reporter: a traditionally good day and tablets and televisions and even smartphones, computers, washers, dryers, home appliances and miss out today and even tomorrow, watching football, then cyber monday is a good day to shop for things like that and then turn the corner, we talk about accessories, beauty products and other things coming to market