Screenverse, a programmatic DOOH advertising firm, has partnered with FuelMedia TV, a digital media network focusing on fuel and convenience retail in the U.S.
Broadsign, an OOH technology provider, has partnered with Pattison Outdoor Advertising, a Canada-based OOH media owner, which has adopted the Broadsign OOH technology stack.
Schindler, a Europe-based elevator firm, is partnering with FRAMEN, a content-streaming platform, to develop DOOH advertising via digital signage with infotainment content in hotel elevators across the DACH region (Germany, Austria and Switzerland.)
Lamar Advertising, a North-America-based DOOH advertising firm, has partnered with Vistar, an OOH technology firm, to power Lamar s U.S. fleet of digital OOH billboards with the Vistar Cortex software CMS.