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New York (CNN) While retail giants like Amazon and Walmart hope for big profits from Black Friday, the less-heralded Small Business Saturday is looking to continue its winning streak for the nearly 32 million small businesses riding a wave of enthusiastic consumer spending and robust government investment.
According to a new American Express survey of small business owners, “55% anticipate Small Business Saturday will make a significant contribution to their overall holiday sales this year.”
New York (CNN) — While retail giants like Amazon and Walmart hope for big profits on Black Friday, the less-heralded Small Business Saturday is looking to continue its winning streak