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Damar Hamlin will expand his efforts to promote charitable giving by supporting a company that allows donors to give to nonprofits immediately, while actually paying later — the Buffalo Bills safety's latest move to direct the outpouring of support he received after collapsing on the field during a game in January. Hamlin announced Wednesday that he will be a brand ambassador for the tech platform B Generous, which says its “Donate Now, Pay Later” service yields much higher average donations — more than $750, compared to the average online donation of $128 collected last year. “The thing about Damar is that when he does something, he’s not surface level,” said Dominic Kalms, CEO of B Generous.

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