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The first year of the athlete compensation era in college sports evolved into almost everything the NCAA didn't want when it gave the green light last summer.
The first year of the NIL era in college sports evolved into almost everything the NCAA didn’t want when it gave the green light for athletes to cash in on their celebrity. Industry experts say something must be done to keep college sports from going off the rails.
The first year of the athlete compensation era in college sports evolved into almost everything the NCAA didn’t want when it gave the green light last summer. What was envisioned as a way for college athletes to make some pocket money based on their celebrity has turned into bidding wars for top recruits and transfers who can command millions for their services. State laws have been passed or overturned and funding in some cases is coming from deep-pocketed donors and alumni who have waded into the recruiting wars.