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Saudi Seera Group signs deal with Hilton

JEDDAH: Saudi travel and tourism company Seera Group has signed a distribution agreement with the Hilton chain, gaining access to the franchise’s extensive portfolio of 6,300 hotels across 118 countries. For Seera Group, this entails promoting the Hilton chain to visitors coming from Saudi Arabia, the UAE, Bahrain, Kuwait and Egypt. In return, businesses under Seera Group will get direct accessible to Hilton customers. That includes travel brand Al-Mosafer in the Kingdom, destination management firm Discover Saudi and UAE-based travel agency Tajawal. Seera Group’s partners, including its subsidiary Hajj and Umrah business Mawasim, will be able to cut impressive deals with room rate and availability with Hilton.

Seera Group partners with Hilton to strengthen hospitality network

Seera Group partners with Hilton to strengthen hospitality network RIYADH, December 15, 2020 Seera Group, the largest travel and tourism company in the Middle East, has signed a global agreement with Hilton, one of the leading hospitality companies in the world.   The direct connectivity distribution agreement with Hilton will provide Seera Group customers access to the hotel chain’s current global portfolio of more than 6,300 properties in 118 countries and territories at affordable rates. The agreement also enables Seera to promote destinations where these hotels are located to visitors from Saudi Arabia (KSA), UAE, Egypt, Bahrain, Kuwait, and beyond.   The agreement will also provide Hilton access to Seera Group’s diverse business entities such as Almosafer, the group’s flagship consumer travel brand and the leading travel brand in KSA; tajawal, it’s online travel agency in the UAE; and Discover Saudi, Seera’s dedicated destination management company, furthe

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