Broadway Theatre League keeps the arts alive, gears up for 2021 performances
Broadway Theatre League keeps the arts alive By Kellie Miller | December 18, 2020 at 7:38 AM CST - Updated December 18 at 7:51 AM
HUNTSVILLE, Ala. (WAFF) - In late March, the pandemic put a pause on the performing arts nationwide. But in Huntsville, many local theaters, ballets and arts organizations came out strong, including the Broadway Theatre League, a non-profit that has served Huntsville for over 60 years.
Executive Director Andrew Willmon said coming up with creative fundraising efforts was vital after national touring broadway shows were put on hold.
In June, the Theatre League created a broadway poster shop to connect fans with their favorite performances. Posters and heralds of all sorts were put on sale.
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Posted: Dec 11, 2020 7:56 PM
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Spaced out seating have become the new normal for venues like Huntsville s Mars Music Hall at the Von Braun Center (VBC). The state of the venue is far different from how the year began for the facility that opened in January. We were on track with record-breaking numbers. So, to see everything come to a griding halt, it was devastating mentally, if not financially, said Samantha Nielson, the public relations manager for the VBC.
She said most of the center s larger events and conventions had to be postponed once, if not twice, this year. She said the saving grace for them has been the financial cushion they ve established over the past few years.