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jeff bezos is the genius pioneer of e commerce. he launched amazon.com in 1995 to sell books on the burgeoning internet. explosive growth led to an expansion to other products. making amazon a millionty billion dollar company and the template for other online retailers. lots of happy customers. we re in this for the long term. bezos is busy growing his empire. he purchased the washington post two years ago and is now turning amazon into a digital media powerhouse. sarah blakeley had a simply genius idea that turned into a booming business. she cut the legs off a pair of pantyhose, leaving the top part and called them spanx. she research and wrote her own patent, self-funded the company with $5,000 in savings, and did focus groups with friends and families. her keen sense of marketing led to the product s incredible success. with the spanx packaging i took a really different

Jeff bezosAmazon comGrowth ledPioneer ofe commerceThe washington postSarah blakeleyThem spanxDigital media powerhouseFocus groupsMarketing led