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Consumers are rewarding retailers who provide low-friction, flexible and sustainable offerings. Prelini Udayan-Chiechi of Zendesk shares the five big.

New yorkUnited statesMichelle evansAdrian mcdermottWinnie burkeDigital consumer insights at euromonitor internationalTommy hilfigerNational retail federation big showNational retail federationBig showChief technology officerBeauty partnershipsNew york fashionGlobal leadDigital consumer insightsEuromonitor international