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Google joins European Travel Commission to foster skills and strengthen European tourism recovery

Google joins European Travel Commission to foster skills and strengthen European tourism recovery Share Google has joined the European Travel Commission (ETC) as an Associate Member to help drive the European tourism sector’s recovery in 2021 and strengthen the sector as an engine for economic growth, employment and regional development for all Europeans. ETC has been working for years to boost sustainable tourism development in Europe, raising awareness of European lesser-known destinations and highlighting the benefits of local experiences and off-season travel. As part of their mission to be a trusted source of information, Google helps the tourism sector through insights and tools for destination marketing organisations (DMOs) to reach potential visitors during their travel planning journey. Today’s membership announcement builds on the 2017 Google DMO Partnership Programme launched at the Destinations International Annual C

Google wants European Tourism to recover

Google wants European Tourism to recover 3 days ago The partnership will support ETC’s work on sustainability, digitalization of tourism, and connectivity Google and ETC will work towards strengthening the competitiveness of the tourism sector in Europe We are proud to join the European Travel Commission, we look forward to working together to contribute to the travel sector recovery in Europe. The travel landscape changes quickly, and we are committed to continuing to provide digital skills training, data insights, and tools to help travel and tourism organizations adapt their offerings to meet new travel demands.” said Diego Ciulli, Google’s Government Affairs & Public Policy Senior Manager for Google.

Google pledges to aid travel recovery in Europe

May 11th 2021, 11:36 The European Travel Commission (ETC) has attracted Google as an associate member to help drive the tourism sector’s recovery this year. The Google-ETC collaboration will help build the digital capabilities of tourism organisations in Europe through tailored training events for members, equipping them for digital transformation and market agility. It will also guide policy and decision making in the tourism sector through joint research and thought leadership initiatives. ETC and Google will exchange insights to promote sustainable travel, drive tourism growth and provide an economic boost to Europe through joint-marketing services, webinars and events, and research projects.

Pandemic leaves digital laggard Italy scrambling to catch up

Pandemic leaves digital laggard Italy scrambling to catch up
thestarphoenix.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from thestarphoenix.com Daily Mail and Mail on Sunday newspapers.

Pandemic leaves digital laggard Italy scrambling to catch up

Pandemic leaves digital laggard Italy scrambling to catch up
reuters.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from reuters.com Daily Mail and Mail on Sunday newspapers.

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