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Accor s Digital Transformation: Building a Best-in-Class Client Experience : Insights from 5 Leaders

We sat down with five key leaders to discuss our best-in-class digital customer journey program, a key milestone in our Group’s digital transformation. Better engaging and interacting with our clients, empowering our regions and teams, and contributing to business growth, this wide-scale program transforms the way we work and enhances our client experience at every step of their journey across all channels, through a seamless, personalized experience.

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