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Donor conversion grows with NPR Network option
"What this tells us, really, is we're headed in the right direction.” said NPR CDO Leora Hanser.
United states
Maria omara
Leora hanser
Contributor development partnership
National reference file
Development officer leora
Mariao mara
Reference file
Npr network
Rollout of NPR Network donations tests more than the public radio giving experience
As NPR and stations team up to build membership through digital channels, a growing sense of urgency about fundraising confronts concerns about trust and transparency.
New york
United states
Nancy wood
Joel sucherman
Vijay singh
Elyse poinsett
Brendan kinney
Leora hanser
John lansing
Leila fadel
Michal heiplik
Bryan denham
Rashad brown
Melissa libert
Edison research
National reference file
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