Designwise founder and expert dental office designer Greg Marinelli of Designwise in Irvine, California
Multiple focus group studies conducted in 2013 and 2018 confirm that 75% of American adults admit they are anxious about visiting a dentist. Their fear stems from preconceived notions of associating dentists with painful and uncomfortable procedures. Survey respondents further state that dental offices are scary, depressing, and uninspired making going to the dentist even more difficult.
Greg recognizes this as an incredible opportunity to resolve anxiety using effective custom design strategies that build trust, eliminate anxiety, and set dental practices apart from the competition. Through highly researched and strategized branding and design solutions, Designwise has been instrumental in turning around several hundred dental practices over the past few years, converting dab and unprofitable businesses into thriving and successful dental centers.