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March 15 2021, 12:45 pm | BY Ricki Green | 5 Comments
International branding and digital agency Base Design has expanded into Asia-Pacific with the launch of a new Australian studio located in Melbourne.
Joining the company’s international network of studios in New York, Brussels and Geneva, Base Design Melbourne is headed up by husband-and-wife duo Daniel Peterson and Caroline Cox. The pair originally met working at Studio Ongarato in Melbourne before moving to New York City, where Peterson worked at acclaimed agency 2×4 before joining Base Design in 2015.
Says Peterson: “We’re excited to bring Base’s incredibly strong culture and unique way of thinking and doing things to Australia. We want to provide an Australian perspective to Base globally, but also to provide a more global perspective to our work locally.”