Our skincare journeys aren’t always paths paved with 24- karat gold primer. On occasion they may even resemble a second line that steps into a few potholes
Dr Barbara Sturm, whose skincare range is beloved by celebrities and beauty editors alike, says there is a strong argument for putting your money into a doctor-led brand. âHealthy skin and good skincare is all about science,â she says. âIt therefore makes sense to buy skincare from a doctor, as the products are [reliably] focused on efficacy and ingredient science.â She started her own brand to cater to her patientsâ post-treatment skincare needs, and to ensure they were following an effective regime to enhance in-clinic results.Â
Of course, they arenât all made equal. âDoctor-led brands arenât automatically infused with magic,â she says. âThe only thing that sustains a brand is proven results.â With that in mind, British