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Deliveroo shakes up delivery options with launch of Signature
Morgan Hipworth, owner of Morgan s Bistro in Windsor, Melbourne. Source: Supplied.
Deliveroo is revamping how customers and hospitality businesses interact with the launch of its new platform Signature, allowing diners to order directly from restaurants’ websites.
Launched at a time when delivery services have been the lifeline for many hospitality businesses in Australia, Signature enables restaurants and cafes to offer delivery to customers from their own branded websites, while using Deliveroo’s logistics and customer support.
Businesses that sign on to the platform also receive access to data analytics that were previously off limits on the standard Deliveroo app.