SHOPPING: The Absolute CollagenĀ Deep Lift Neck & Dec Cream has been specifically designed to improve the appearance of neck sagging and neck folds, thanks to itsĀ blend of collagen-boosting peptides
The Voice UK host, 47, says she loves how easy the Absolute Collagen daily sachets are to fit into her skincare routine, telling MailOnline: I can t imagine my routine without it.
Absolute Collagen s Maxine Laceby, 57, tells FEMAIL about founding her collagen specialist brand aged 49 in 2017 - and how the women who buy it remain at the core of the company s ethos.