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UA Business Researcher Expects Goodyear Deal to Generate Jobs

Listen • 1:08 Goodyear announced the $2.5 billion deal Monday (see related story). It’s expected to be completed later this year. U.A. Management Professor Debmalya Mukherjee says it as a good combination of two companies that can maximize their strengths. People who buy Cooper Tires are more value conscious and Goodyear has advantages in differentiation and innovation, he said. He says joining two large companies like Goodyear and Cooper requires strategic and organizational fit. The companies must consider whether the workers will gel. “In this instance, I don’t see any reason why they should not, Mukherjee said. Both companies are rooted in Ohio, very similar organizational culture.”

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