A separate YouGov survey found 28% of Dry January participants had given up
Young middle-class women most likely to turn to drink to cope with lockdown
Britons have put Dry January on hold as alcohol sales rocketed at the start of the third national lockdown.
Waitrose beer sales were up 49% and wine sales by 27% over the week following the imposition of restrictions on January 6.
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It came as separate YouGov figures found a third of people who had attempted to stay off the booze this month had already given up in the first week. Click here to resize this module
Overall, 8% of Britons are taking part in the month-long abstinence, but of those who planned to do so 28% have already had a tipple.