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Unitas MD Darren Goldney to join Pricecheck as commercial director

Goldney leaves Unitas on 23 April before joining Pricecheck in May Outgoing Unitas Wholesale MD Darren Goldney will join wholesaler Pricecheck in the newly created role of commercial director in May. Goldney is set to leave his role as MD of buying group Unitas on 23 April, before joining the family-owned fmcg wholesaler, itself a Unitas member, the following month. The new position will see Goldney join the board of directors alongside joint MDs, brother and sister partnership Debbie Harrison and Mark Lythe. Pricecheck said this senior hire is a “significant moment” in its growth plans and marks the start of the company’s next phase of growth as it aims to achieve a £200m turnover within the next five years.

Goldney to join Pricecheck

Goldney to join Pricecheck Unitas managing director, Darren Goldney, is to join wholesaler Pricecheck. Goldney, who is due to leave Unitas in late April, will join Pricecheck as commercial director. He brings a wealth of varied industry experience having led the merger to form Unitas after joining Today’s Group in 2017. Previous to that, he had held leadership roles at Coca-Cola, Whitworths, and Palmer & Harvey. Pricecheck says the move marks the start of its next phase of growth as it aims to achieve a £200m turnover within the next five years. Debbie Harrison, joint managing director (trading), said: “Darren’s experience speaks for itself. We’ve enjoyed working with him at Unitas and now we are excited to welcome him to the Pricecheck team.

The 30 biggest wholesalers in the UK 2021: the good, the bad and the ugly

  It’s been a year like no other. And let’s hope, as the nation tentatively starts to move out of the nightmare that has been the Covid-19 pandemic, there will be no more years like it to come. Just 12 months ago, the biggest issue dominating the wholesale sector was whether businesses should move to a delivered or cash & carry model. That was before it become clear how big an impact this new virus would have on the sector, and life in general. For wholesale, it has been a tale of the good, the bad and the ugly. On the good side, there have been huge sales increases in grocery. On the bad, a breakdown in communications with suppliers, leading to major availability issues. Then there’s the downright ugly impact of the hospitality shutdown on foodservice specialists – a situation that has only been made worse by a lack of sector-specific support from government. And that has turned upside down the fortunes of wholesalers.

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