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Princes adds plastic-free fruit pots range

Princes Fruit is moving into on-the-go with a range of fully recyclable plastic-free fruit pots. The brand said the pots, which are made from aluminium with “easy peel” aluminium lids and cardboard sleeves, were a UK first. Princes Fruit Pots will roll out in Juicy Peaches, Sweet Pineapple Chunks, Tropical Fruit Salad and Peach & Pear. Each will be available in a twin pack (rsp £1.35/2x120g). Princes food commercial director Dean Towey said the NPD offered “a truly unique single-serve can of fruit which doesn’t exist anywhere else in the category”. “With kids getting back to school, and workers going back to the office, these healthier, convenient, mess-free snacks and lunchbox treats launch at the perfect time.”

Canned goods: Top Products 2020

By Daniel Woolfson2020-12-18T00:01:00+00:00 Can it be true? Are tinned goods really trendy again? It would seem so. After, all every sub-sector is in serious growth – marking a major turnaround for a category that was last fashionable in the Second World War. A mostly stagnant 2019 has been followed by a year in which the category shifted an extra 62.2 million kg, pushing up value by £205.2m. Naturally, pandemic-fuelled stockpiling played a large part. In fact, panicked shoppers swept up so much canned food pre-lockdown that availability stood at just 19% by 15 March, according to data provider Shepper. Brits’ appetite for baked beans, for instance, was so intense that Heinz and Princes felt obliged to reassure shoppers that supermarkets were unlikely to run out. Backing up those promises meant extra work.

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