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Next-generation marketing technology is empowering franchisees

Next-generation marketing technology is empowering franchisees
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iTWire - iTWireTV Interview: Ben Dyer talks ultra-modern marketing automation tech, how it delivers and why it s needed

iTWire - Rathbone takes on marcomms at Taguchi

iTWire Monday, 12 April 2021 14:25 Rathbone takes on marcomms at Taguchi Shares Marketing automation company Taguchi Marketing has appointed Hayley Rathbone as its marketing and communications manager. Rathbone joins Taguchi after a period of maternity leave following ten years at Webjet, where she most recently worked as marketing manager. Hayley brings a depth of experience not only in marketing but also in the Taguchi system, as she was instrumental in establishing the marketing automation programs that Taguchi currently operates for Webjet, said Taguchi CEO Dean Maidment. She will be a great asset because she has worked with our team for many years, and her experience with one of Australia s leading and trusted brands, and her understanding of their challenges, will be of great benefit to our clients.

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