by David Prior
Manchester-based Dark Horse has appointed a new Head of PPC.
Dave Karellen, previously the Head of Paid Media at Click Consult, will oversee the growth of the agency s PPC clients which include Jura Watches, Function 18, Perfume Click and Viking Tapes.
He will also be responsible for the management of paid media strategy across search, shopping and display
Karellen said: “Dark Horse is a new and exciting agency that is unlike any other agency I’ve worked with or seen – they are taking a fresh approach with their clients with their no-nonsense attitude and ambitious plans for the next year.”