On and off the big screen, it’s Barbie’s world and Ken is just living in it. As reflected in Greta Gerwig’s blockbuster movie that tackles the legacy Mattel’s famous doll,
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For every Ken doll sold today, there s generally eight to 10 Barbies sold, according to Jim Silver, a toy industry expert and CEO of review site of TTPM. It s unclear if Warner Bros “Barbie,” which was also co-produced by Mattel, will increase Ken production and sales.