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IAB Tech Lab Unveils 2023 Priorities And Roadmap

IAB Tech Lab, the global digital advertising technical standard-setting body, has released its key priorities and roadmap for 2023. The product roadmap encom

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IAB Tech Lab Unveils 2023 Priorities and Roadmap

/PRNewswire/ IAB Tech Lab, the global digital advertising technical standard-setting body, today unveiled its key priorities and roadmap for 2023..

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IAB Tech Lab Unveils 2023 Priorities

These include consumer privacy, addressability, advanced TV, ad supply chain, and cross-media measurement

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