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Emerging, fast and agile digital disrupters are increasingly posing competitive threats to incumbents. Many legacy companies have responded by creating a forward-looking digital business strategy. They cannot, however, thrive if the gap between their new, innovative digital strategy and their old operating model cannot be closed.
Organisation: Creating structural agility to enable speed
Operating models of the past relied on predictable and durable organisational structures. By contrast, success in the digital era hinges on business agility – the ability to respond rapidly to changing market conditions. Legacy structures and outdated governance policies slow incumbents down and impede them from advancing at a digital disrupter’s pace.