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The lawsuit against meat packer JBS Foods concerns the company’s advertisements that it would be “Net Zero by 2040” and is one in a growing number of claims arising from allegedly.
A recent decision by a federal district court concerning the use of the term “carbon neutral” may be a harbinger of similar claims and, in any event, serves as a reminder to consumer.
Advertisers wishing to emphasize their environmental progressiveness often assert that their products or processes are "carbon neutral." This is meant to convey.