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The General Store appoints first head of retail and design

The General Store appoints first head of retail and design May 20, 2021 9:40 Reid Nakou has joined independent creative agency The General Store in the newly created role of head of retail and design. Nakou joins The General Store from his position as design leader, architecture at Scentre Group, which owns Westfield in Australia and New Zealand. Reid Nakou, head of retail and design at The General Store Nakou joined Scentre Group in February 2016. His work at the company includes Westfield Chemside, which was shortlisted for Best Shopping Centre in the World at the 2018 World Architecture Festival. ADVERTISEMENT Matt Newell, CEO and partner at The General Store, said: “Retailers are increasingly looking to reimagine their in-store experiences as customer expectations soar.”

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