Since 2007, the Smart50 list has showcased the 50 fastest growing SMEs in Australia. Here's a look at some Smart50 alumni who went from big… to even bigger.
Kids products tearaway b box for kids to milk investor interest afr.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from afr.com Daily Mail and Mail on Sunday newspapers.
Published December 18, 2020, 9:00 AM
When moms are behind a company, you know its products have been road tested heavily, making sure that it is both mom and kid-approved. Mompreneur Esteban has been in the baby and kids business for quite some time, and she is in constant search for the best products to add to her company,Tickled Babies, that will help nurture relationships through the use of these products.
One such international brand that caught her attention was b.box from Australia, and Ivy was able to win Dannielle Michaels and Monique Filer over. They’re the moms behind b.box which started out in 2007. It all started with Michaels having difficulty changing diapers inside a cramped up airplane toilet room. From there, Michaels launched b.box’s very first product with her best friend Monique Filer. The nappy wallet was introduced, featuring a box that comes with wipes, a changing pad and storage for two diapers, plus a set of clothes to change.