We are in something of an arms race - IP chiefs on the global fight against fakes
20 May 2021 We are in something of an arms race - IP chiefs on the global fight against fakes
Brand protection heads at Diageo, Manchester United and PopSockets reflect on their work ahead of the Anti-Counterfeiting World Law Summit
(l-r) Danielle Prince, Louise Butler and Ed Barker
Ahead of the inaugural Anti-Counterfeiting World Law Summit, which takes place as a virtual event on 22 June, we asked three speakers to reflect on aspects of their work. This is an edited version of their responses.
How is digitalisation affecting IP enforcement?
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