Parclane, the leading marketing automation platform for hotel and resort sales teams, has launched a new, innovative video podcast series aimed at hotel executives titled "Keep It Real .
Parclane, the leading marketing automation platform for hotel hotels and resort sales teams, has announced that its founder and CEO, Daniel Melnyk, has been appointed to serve on the Hospitality Sales and Marketing Association International (HSMAI) Las Vegas Chapter Advisory Board.
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Big promises define the world of technology. After all, many digital tools that have transformed the way we work and live today are a direct product of big, innovative ideas that were, at one time, inconceivable. But even in this digital era, skepticism is often warranted as businesses look to vet new platforms and services that come to the table with bold promises. Can the platform really live up to the sales pitch? Are the innovations touted by tech vendors as transformative in practice as they sound in theory? When we look at sales and catering systems, these questions are often the hypothetical elephant in the room as hospitality brands grapple between continued reliance on legacy systems and the adoption of a new-age platform. Are a new platform s additional bells and whistles truly capable of solving the day-to-day challenges hotel sales teams face? Are tech vendors familiar enough with those challenges to build a system created from the ground up with hospitality sales teams in