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BWS launches media platform, Cool Room, via Carat

BWS launches media platform, Cool Room, via Carat
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BWS launches world s first Cool Room in new multi-channel media campaign via Carat – Campaign Brief

Carat, together with dentsu’s content and partnerships team, has this week launched BWS’s new media platform, The BWS Cool Room via a multi-channel media campaign. The campaign will run for the next 3 months and will include a world first activation supported by audio, online video, social, content

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