in that 14 i believe to 25 age range. pete: 2017 is when it started and if you go from 2017 to today and you have 2 billion users it gives you a sense of the explosion of tiktok. it bum rushed the scene. here is a detail that s really important. tiktok s not available in china. they have their own version inside china, which has called d oyan, they launched an alternative, that has a very different algorithm that shows very different things to chinese kids, so whereas the latest trend whether it s good or bad for kids, will pop-up in america , that s not what they see in china. they see what the state wants them to see on the state-run app will: so pete mentioned it. tiktok is owned by a company called bytedance. it was founded in 2012. reuters suggest it has a valuation of $78 billion. bytedance not only owns tiktok but it owns as pete pointed out a social media company named doy an in china, owns a social media company in