For restaurants with the most social media savvy, Instagram serves up the promise of reposted, reshared, and “liked” takeout. One prime example is the Farmhouse Kitchen restaurant group, which has had not one but two smash sensations on the platform in the past year. Farmhouse Thai, with 24,000 followers, has sold 65,000 Little Lao takeout sets, a big colorful platter filled with curries, noodles, spring rolls, and samosas, since the beginning of the pandemic. And Son & Garden, its newest restaurant, already with 12,000 followers, followed with an over-the-top tea-party set, filled with finger sandwiches, pastries, tea, and rosebuds. Fifteen hundred of those have sold so far.