Blueshift, a San Francisco-based startup that taps AI to help brands automate and personalize engagement across different marketing channels, has secured $40 million in debt financing from Runway Growth Capital. Co-founder and CEO Vijay Chittoor said that the loan will be used to refinance Blueshift's existing debt as well as expand sales and marketing and general operations. "With the explosion in customer data first-party data across a number of channels, manual approaches to marketing are no longer feasible," Chittoor told TechCrunch in an email interview.
As we approach 2024, business leaders face a unique set of challenges. What this means is that start-ups either learn to do more with less or they close up shop.
Since 1996 Roy Morgan has conducted interviews with Australians holding superannuation or retirement savings account products, collecting the widest range of details including the specific type of product, the fund manager the product is with, the value of the investment and how the investment was obtained.
A hacker is advertising millions of "pieces of data" stolen from the family genetics websites 23andMe, according to posts made to an online forum where digital thieves often advertise leaked data. 23andMe said in a statement Friday that while an unspecified amount of "customer profile information" had been compiled "through access to individual 23andMe.com accounts," the company itself had not been breached. "We do not have any indication at this time that there has been a data security incident within our systems," the statement said.