Chisato Tanaka
Customer Kenta Yamazaki, a 24-year-old hairdresser, looks at beauty products at @cosme TOKYO, a store selling a selection of cosmetics and makeup products including men s cosmetic, in Tokyo s Harajuku district Tuesday, Feb. 9, 2021. The coronavirus pandemic has been pushing businesses to the edge in Japan, but some in the men s beauty industry have seen an unexpected expansion in their customer base. Japanese businessmen in their 40s, 50s and 60s who had little interest in cosmetics before the pandemic are now buying makeup. (AP Photo/Eugene Hoshiko) April 19, 2021 - 9:04 PM
TOKYO - The coronavirus pandemic has pushed many businesses in Japan to the edge of financial ruin, but Takumi Tezuka, who owns a makeup and hair salon for men in Tokyo, has seen his customer base expand.