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Generic programmes offer limited benefits for international businesses compared to specific cross-cultural courses
Generic programmes offer limited benefits for international businesses compared to specific cross-cultural courses Programmes specifically designed to .
Eimear nolan
University of surrey
Professor of international business
Surrey school of business
Trinity business school
International education
Assistant professor
International business
Flexible executive
Surrey school
Open university
Organisational behaviour
Encouraging intercultural interaction
Cultural specific learning design
Jonny stone
Business education
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