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to invest in that. i think i completely agree with c 0 ori. the nature of the industry is critical and that s the first question you should ask. if you re running some kind of like a phone bank, you re going to need somewhere people aren t shouting over one another. if you need a lab, you need the space and the equipment. if you have a content team, maybe you can just all bring your laptops to starbucks and set up shop for the afternoon. that s really kind of the first question any entrepreneur needs to ask themselves when they look at office space and start flexible. get a desk at an incubator, start small. don t sign a lease until you have a good sense what your needs are. rent s high. rent is high but i do think it is hard to run a company, depending on what kind of culture you have, where people aren t together for at least some portion of the time. it is. for what thrillist has done over the years covering what s going on in a lot of different cities, it was something we nev

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