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Ford Sold Twice As Many Mavericks As Jeep, Honda And Hyundai Pickups Combined In Q1

Both the Maverick and the F-150 Lightning enjoyed sales uplifts of over 80 percent in Jan-Mar 2024 versus the same period last year

United statesFord rangerFord maverickBlue ovalNorth americaSlump spurs fordControversial dealer incentiveChevy silveradoToyota tundraNissan frontierToyota tacoma

F-150 Sales Slump Spurs Ford s Controversial Dealer Incentive Plan

Dealers think that "stair step" incentives confuse consumers and hurt transparency, but Ford wants to sell out-of-date F-150s

United statesRhett ricartChuck anderson fordNick andersonNational automobile dealers associationRicart automotive groupSlump spurs fordControversial dealer incentive

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