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Parks Associates Introduces Consumer Insights Dashboards to Track Adoption and Usage of Connected Home Products and Services
On average, US broadband households with smart home devices own more than seven devices
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DALLAS, March 11, 2021 /PRNewswire/
International research firm Parks Associates today announced Consumer Insights Dashboards, new services that track adoption, demand, and market changes for smart home, security, consumer electronics, broadband, and video services.
Consumer Insights Dashboards provide an ongoing view of each market, with quarterly or biannual deliverables that provide industry benchmarks and consumer trending data on ownership, purchase intentions, and sales channels that reveal early trends and emerging revenue opportunities.