And the message exist but the first question is how do we get access . Thats a very important question. Right now we have no access to this data however there are initiatives of an industry Academic Consortium with this communication data and having trouble getting access. So in the past two weeks that not only does facebook read delay releasing the data that the projects approved they are planning to pull out by the end of september if facebook doesnt release the data they promised to release. So facebook has responded they are having difficulty releasing in a timely manner because of concerns of individual Data Security and privacy. This essentially brings up the transparency paradox. That these platforms are producing tremendous pressure to be more open and transparent how they are affecting our democracy. We do speak to the only way. The only way is to thread the needle of the cross paradox and become more secure engines apparent at the same time. What does that mean technically .