FRISCO, Texas – Narratives are hard to stop.
Like wildfires, you know, and have seen my share of them, and also the results, out in Colorado. Once they start, man they become real-life monsters. They re hard to stop. Devastating.
And in this day and age, these narrative buy-ins become immense, no matter who is saying what, any self-research neglected. So the narratives, they spread and spread.
A man once told me perception becomes reality. Unfortunately, never truer than today.
Take this Ezekiel Elliott narrative that has recently exploded. That the fifth-year Cowboys running back is not the same. That he s washed up. That he s slow. Can t finish. Way overpaid. Cowboys hands are tied for the future.