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Dr Oetker: Die Geschichte hinter Backpulver und Pudding

Dr Oetker: Die Geschichte hinter Backpulver und Pudding
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Corona consumers eat more pizza from Dr Oetker

People staying at home during lockdowns eat more frozen pizza. Dr.Oetker saw its global sales increase by 11% in 2020. The home baking trend was also grist to the fast-food doctor s mill.   Foodservice plans on hold Despite the pandemic, we were able to achieve a very satisfactory result in the 2020 financial year, said Albert Christmann, chairman of the board at Dr.Oetker. The German company s sales rose 11% on a like-for-like basis to 3.7 billion euros. Of these sales, 66% came from abroad, which emphasises the pizza maker s continuing internationalisation and its presence on every continent today.   Although the professional branch experienced weak sales, the regions of Germany and Western Europe benefited from sales increases in supermarkets. Pizzas, baking mixes and desserts in particular were sold more than usual. In Eastern Europe as well, there was notable growth, although this was mitigated by the devaluation of local currencies.

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