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Disney+ Hotstar and JioCinema to have consolidated reach of 160 million unique visitors post-merger: Comscore

The report also indicates a decline in over-the-top (OTT) UVs to 460 million in January 2024, from the peak of 466 million in January 2023.

Visakh vijayakumarReliance industriesWalt disney companyWarner brothersStar indiaJio cinemaCreating indiaFire stickComscore indiaDisney hotstar

Will integrated news viewership measurement remain a pipe dream?

Experts debate the achievability of integrated measurement in the evolving news consumption landscape.

United kingdomAditi mishraArchana aggarwalAvinash pandeyRajiv dubeyGeet lullaAsia pacificGoogle kantarDabur indiaAbp groupLodestar umDigital measurementComscore india

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