Ajinomoto on salt reduction, expert healthy beverage panel insights, Tetra Pak on healthier innovation and more feature in this edition of Healthier Choices.
Tetra Pak believes that food and beverage brands today need to meet consumers’ increasing emotional needs in terms of feeling ‘empowered’ when making purchasing choices, such as offering them innovative product options that are healthier or more sustainable.
Global packaging heavyweight Tetra Pak has revealed the importance of considering cultural contexts and integrating localisation strategies into packaging innovation in APAC.