July 08, 2021
The Saudi 100 Brands program will commence immediately with regular weekly masterclasses and mentoring sessions. (@FashionMOC)
RIYADH Saudi fashion designers and brands are set to commence a year-long mentorship program with support from some of the world’s leading fashion experts after the Fashion Commission announced the finalists of its inaugural Saudi 100 Brands program.
With more than 1,300 brands and designers competing for a coveted place on the scheme, applications were condensed to a shortlist of some 400 candidates. Those living in the Kingdom were invited over a period of 2 weeks to attend in-person interviews at hubs located in Riyadh and Jeddah, with virtual interviews conducted for those living abroad.