A new brand for Cardiff University evokes a century-long spirit of unity and progress, helping the institution attract the calibre of staff and studen.
For a long time, Welsh has used the same graphemes as English, but a new look for the country’s biggest University underlines unique linguistic qualities that exist.
In this article, Sasha guides you through crucial processes and factors to achieve a consistent brand presence across platforms. She offers an overview of the entire brand identity process, explores collaboration with UI teams, and provides essential details on the assets required for the successful implementation of a digital brand.
Merging elements of jazz record covers and the “brutal” imagery of oppressive states, Prophet Song’s cover was designed to depict the hostile environment inhabited by the characters.