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The sense of hope and gratitude felt by all in the wake of the pandemic has been encapsulated by Haymes Paint, who have this month released their 16th Colour Library, titled Energy Shifts.
FIRST: Why the Bride?
Before we explore who the bride is, we must first understand her very existence.
The original key art could have focused on Donna (she is the lead, after all) and the Dynamos. It could have emphasized the showâs recognizable draw: ABBA. It could have made the enchantment of the Greek islands the focal point. Nevertheless, Sophie was always the crux of the showâs positioning.
âHighlighting the bride was a given from the start. The show was called
Mamma Mia!, [Italian for] My Mother. The story was Sophieâs,â explains Lewis Macleod, founder of the studio Tangerine, which served as art director for the showâs marketingâbefore there was even a show to market: âThis process began before there was even a script in place.â